Brisbane 2032 President Andrew Liveris insists the Olympic designers will give opportunities to local young people ©Getty Images

The Brisbane based design agency VMLY&R has been selected to produce the Brisbane 2032 Olympic and Paralympic emblems and the supporting "visual brand strategy" often known as the "look" of the Games.

It has vowed to recruit three indigenous interns from local universities to work on the design.

"The approach to deliver the Brisbane 2032 Olympic and Paralympic emblems will include an Athletes of the Future panel, including 20 young athletes from a range of levels of competition with lived experience of disability and different cultural backgrounds," Brisbane 2032 President Andrew Liveris explained.

"It is important to us that we engage organisations that understand, and ideally work within, the local market, have demonstrated capability to work on the global stage, and align to the values of Brisbane 2032, the International Olympic Committee and the International Paralympic Committee."

The successful bid had been tabled by a consortium of agencies with operations in Queensland including Landor & Fitch, Kantar Public and First Nations consultancy BlackCard.

"We are confident that the winning bid embraces our local assets, creates efficiency in line with the International Olympic Committee’s Olympic Agenda 2020+5 and new norm and above all, will deliver showstopping Brisbane 2032 emblems and visual brand assets, so that we put our best foot forward globally," Liveris added.

The selection panel were said to have taken into account that members of the consortia had worked on the Sydney 2000 and other Olympics and also the Gold Coast 2018 Commonwealth Games, the most recent multi-sport event on Australian soil.

The three mascots for Sydney 2000, seen with Organising Committee President Michael Knight, were ever-present in the build-up to the Games ©Getty Images
The three mascots for Sydney 2000, seen with Organising Committee President Michael Knight, were ever-present in the build-up to the Games ©Getty Images

"We are honoured and humbled to be able to play this important role in setting the brand strategy and visual identity for the Brisbane 2032 Olympic and Paralympic Games," said VMLY&R managing director Adam Kennedy.

"We know how important this opportunity is to the people of Brisbane, Queensland, and Australia."

The emblem for Sydney 2000, the last Olympics held in Australia, incorporated a "flash" in "Sydney blue" designed to invoke Sydney Opera House, and a "Millennium Runner," with head and arms in "Sydney yellow" and legs in "Sydney red" which resembled a boomerang.

The mascots were a kookaburra called Olly, a platypus called Syd and an anteater or echnida called Millie, for the millennium.

Lizzie the lizard was produced for the Paralympics.

The designs produced have often attracted controversy.

The first visuals for Brisbane 2032 are expected to be revealed by the end of 2023.

The 2032 Olympic Games are scheduled to open on July 23 2032.